Choosing an agent

Choosing which agent to hire when selling your home is one of the most important decisions you will ever make. Choosing the best agent will make your transition as worry and stress free as possible. The right agent will guide you throughout the process, assisting you in choosing the best price for your home, marketing your home to the best of their ability, following up with showing agents and prospective buyers and handling all the details of your transaction from beginning to successful conclusion. Choosing the wrong agent could wind up in months of stress and frustration without culminating in a sale. Let us show you how we can be the best choice for you.

A partnership

Our detailed and customizable marketing plan takes you into account and we will form a partnership to work together along the way. You can be as hands on or as hands off as you like and will always be kept in the loop as an integral part of our team. They say that it takes a village to raise a child, we believe that it takes teamwork and cooperation to sell a home. Our team of attorneys, mortgage reps, home inspectors, handymen and cleaning companies will work with you to make your entire sales experience a pleasurable one.

First step

The first step is pricing your home correctly. We will perform detailed comparisons between your home and homes that are currently on the market (your competition) which may include viewing these homes personally as well as comparing room sizes, features and updates to your home. We will also look at homes that are currently under contract and as well as recently closed sales. The closed sales will tell us what prices the homes were originally listed at, if their prices had been reduced, what price the homes ultimately sold for and the number of days on the market. We will compare all of these homes to yours to analyze what the best price should be.

Prior to listing

Prior to listing, we will advise you on how to present your property to maximize its selling price. We will offer advice on staging your home and also on what improvements and repairs to make your home more salable. Some improvements are worth it, and some are not. We will also inform you of any inspections you should consider performing ahead of time in order to smooth the negotiating process with buyers and help to ensure a successful closing.

Extensive marketing campaign

Our extensive marketing campaign will assure maximum exposure of your home. More exposure means more buyers coming to visit your home. Think of the laws of supply and demand. Having a larger buyer pool results in more buyers looking at your home which will result in a higher price and a faster sale. Do you want to list with a company who just puts your property into MLS and their company web site and sits around waiting for a buyer? We actively market your home and keep changing our marketing so that it remains fresh and relevant. Who wants to see the same boring ads again and again? Changing our ads refreshes them to the buyer and someone who might not have noticed your ad last week may have something new catch their eye this week.

Your home will be advertised in full color and photographed with a high end digital camera with a wide angle lens and a strong flash which will show off your home in its best light. Most Realtors use rinky dink point and shoot cameras when photographing their listings. Often, all you see is a corner of a room or a couch in their photos with much of the room cut off. Compare to our professional photos which show off the whole room in its best light. Our professional wide angle camera catches every detail and the strong flash makes every photo look excellent. You hire a professional photographer when photographing your children's portraits, why would you want anyone but a professional to stage and photograph your most important asset? When photographing your home, we will help stage it so that it shows off in its best light. With your permission, we will move furniture and clutter aside to take the best photos of your home. We are often at a photo shoot for 2+ hours.

Your home will be advertised on up to 20+ national web sites with full color photo tours. While many Realtors only put one exterior photo of the home on the internet, we input the maximum number of photos available on any web site. On sites that offer expanded services, we pay for the expanded versions so that we may add more photos and more verbiage to your listing. If you look at listings on the MLS, many agents put less than six photos of the house and only have a short description of the home listed. We have input as many as 24 photos on the MLS and fill the remarks section to the max. We describe your home in great detail in order to get more buyers interested.

Contracts

Contracts are complicated and can be intimidating. We will go over all offers with you before you sign anything. We will advise you of the positives and negatives of each offer and how best to respond. You will have the full benefit of nineteen years of full time real estate experience and knowledge to bring your sale to a smooth and successful closing. We will assure that you conform to all state and local regulations and meet all disclosure requirements. We will walk you through each and every step to bring you to a successful closing.

No up front costs

You pay no up front costs for our services so you can be assured that we will work hard to get your home sold. We will work within your time frame to fulfill your needs. For example, sometimes it can be difficult to sell and move out of your current home, and buy and move into a new home, all at the same time. We handle all the details to make the process as smooth and seamless as possible.